OUR
IMPACT
28,000
Engaged Citizens
Over the past decade, the Tom Tom Foundation has proven to be a powerful catalyst for bringing diverse communities together in Charlottesville to explore the future and to tell an inclusive story about our hometown. We do this through the annual Tom Tom Festival and year-round leader convenings that create cohesion across our community that allows us to have productive dialogues about our future.
2024 IMPACTS
FESTIVAL ATTENDEES:
25,800
SPEAKERS & PRESENTERS
240+
ARTISTS AND PERFOMERS
70+
HOW WE VIEW
OUR IMPACT...
Catalyzing Collaboration
Each year, the Tom Tom Foundation connects thousands of citizens to dream big. Over the years, Tom Tom has been credited with being a catalyzing influence for influential regional projects like CvilleBioHub and Cville Renewable Energy Alliance. Just this past year our summits on Regional Storytelling, ReEntry and Criminal Justice Reform, Local Journalism, and Economic Development offered novel frameworks for new work to emerge.
Diversity & Community Accessibility
Many people report that the Tom Tom Festival as the single most diverse event in the region. Part of the reason for this is because Tom Tom is incredibly accessible, over 97% of our programs are free or by-donation. Tom Tom brings the whole community together, and offers unique opportunities for local organizations to lead in telling the story of our future.
Resources for the Future
Hundreds of thousands of dollars go out each year in grants, investments, and philanthropy at Tom Tom events. We are a platform that connects great ideas and great innovators with the investment and philanthropic resources that enable them to flourish.
Positive Storytelling
Tom Tom, which means Tomorrow Tomorrow, tells a positive story to residents and visitors alike. This storytelling is useful to instill a sense of pride in our City, and supplant negative narratives that have been plaguing Charlottesville since 2017. Tom Tom is an authentic voice for the inclusive innovation that drives this region.
An amazing Cultural Event for our city
Let’s not forget, Tom Tom is one of the premier events in our region. Our 12th Annual Festival had the theme TOGETHER and brought together 25,800 attendees at 170+ events and performances with 300+ speakers and artists featured.
Economic Vitality for the Downtown Mall
Tom Tom is the busiest week of the year for Downtown; 61% busier than other April and May weeks, and 27% higher than the next busiest week of the year. As many people know, Charlottesville’s Downtown Mall is essential for regional prosperity, but it has been struggling. Since 2017, visitation has dropped 26%, from 3.45M to 2.54M. We need events -- like Tom Tom -- that support a key piece of our regional economy and civic pride.
Consider Making a Gift...
The Tom Tom Foundation is a 501c3, and all donations are tax deductible. Our Founders Circle program is for donors who make contributions between $1,000 and $10,000. The Founders Circle enjoys year-round access to all public events, and exclusive private events as well. tomtomfoundation.org/founders-circle
WHAT PEOPLE ARE SAYING...
"I had never seen a more diverse and jovial crowd. It was a true picture of what Charlottesville is all about"
—Juandiego Wade, Vice Mayor of Charlottesville (2022)
"This was my very first time attending a Tom Tom Festival. It was also a first time attending a event on the Downtown Mall in over 10 years. I’ve never really felt welcomed at events Downtown. This year the diversity of the Tom Tom Festival allowed me to see my community in a new light. I felt welcomed, I felt like I finally belonged to my community that I grew up in. I got to see old friends that I haven’t seen in years."
—Beverly M (2022)
"I had such a wonderful time meeting smart, reliable, creative collaborators…People told me the downtown block party was the “most diverse” space they’ve encountered in Charlottesville, and that it felt truly integrated and like the whole city came out. It was a blast!"
—Karolyn K (2023)
"My first year attending the Tom Tom festival. I was deeply rooted in how many people serve our community. I enjoyed the experiences and hope to be involved in upcoming events. Its a lifetime memory for me."
—Courtney B (2023)
“I met three different people who are doing stuff relevant to current projects, and I have follow-ups scheduled with each of them.”
—Scot M (2018)
“I met too many of amazing people to list them all. I exchanged contact information and plan to keep in touch. Great diversity in fields of expertise.”
—Jonathan C (2017)
“Absolutely inspirational. The chance to connect was unparalleled.”
—Marieke J (2019)
“A great way to connect local artists and innovators. Really helps raise awareness on all the cool things happening in our city.”
—John D. (2014)
“It really brought the community together, young and old, and put Charlottesville on the map as a cool, innovative, culturally interesting, musical/artistic place to be. Well done.”
—Anonymous
“Charlottesville is already well known for a broad spectrum of traditional, progressive, conservative, moderate, and cutting edge activities and expressions; and TTFF adds diversity to the mix. The multi-pronged focus on historical inspiration with admiration, collaboration, inspiration and perspiration help promote successful development and implementation of the tremendous knowledge, skills, abilities, and dreams that our wonderful city has to offer.”
—Rick M (2016)